Do you all remember those old Pace Picante commercials with the cowboys? Someone tries to hand a cowboy a jar of salsa and he hollers, “This stuff’s from New York City!” The other dusty cowboys in the group respond in harmonized, exaggerated disbelief, “New York City?!” Every time that commercial came on when I was a kid, my dad and brothers would chime in and crack themselves up. I’m planning my first trip to New York City at the end of the month, and every time I think about it, I hear those cowboys and my family’s voices echo in my head, “New York City?!”.
A couple of months ago, when I was in San Antonio, I met a girl my age who was visiting Texas for the first time. As someone who grew up just half a state away from that behemoth, it was a bit of a shock to realize that not everyone has been to Texas. I’m sure that’s how many East (and West) coasters feel about the fact that I’ve never been to the country’s most iconic city. I’ve always wanted an excuse to visit, so when Saveur Magazine invited all the Best Food Blog nominees to a little soirée (their terminology, not mine), I rounded up a friend and bought tickets. Although I’ve been to my fair share of big cities and I’m ecstatic that I finally get to visit NYC, I am experiencing a bit of trepidation as well. I blame those cowboys!
Growing up, we ate quite a bit of Pace Picante from San Antonio, but not while my dad was on a salsa-making kick when I was in elementary school. We’d stand around in the kitchen, taste testing the salsa and suggesting more lime or vinegar. That may have been my first real cooking lesson, if you can call it cooking. A few years later, my youngest brother, Zane, and I held competitions at the kitchen table to determine who could tolerate the spiciest salsa. One summer in college, my family and I escaped to Playa del Carmen, and I fell in love with a Mexican condiment—pico de gallo. I put it on everything, from salad, pasta, toasted bread to the more obvious chips and tortillas.
This Saturday, which happened to be Cinco de Mayo, I spent the day with my family celebrating my brother Reed’s college graduation. We snacked on what very well could have been Pace Picante an the reception while I marveled, once again, at how grown up (and good looking, good grief!) my little brothers have become.
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